Adxerv
Ad serving platform · fraud detection coming soon

The ad serving tool built for every screen.

One platform to traffic, serve, track and measure video, in-app, CTV, audio and DOOH campaigns — for advertisers, agencies, ad networks and publishers.

10
Ad formats
8
Interactive CTAs
<60ms
Edge latency
MRC
Aligned tracking

Advertisers & agencies

Serve every creative from one place and measure delivery, VTR and conversions independently of the media seller.

Ad networks & SSPs

Traffic campaigns at scale, generate tags per publisher and per demand type, and reconcile numbers with clean logs.

Publishers

Run unique ad formats and interactive CTAs on your own inventory, and build audiences from real engagement signals.

Why teams choose Adxerv

With video and connected ad spend exploding across CTV, mobile and DOOH, buyers and sellers both need an independent way to serve, verify and optimise delivery.

Independent measurement

Your spend, your data. We don't sell media — we serve and track it. Clean, unbiased delivery numbers.

Branding & performance

From completion-rate driven branding to install / lead / sale postbacks — one platform for both.

Real-time visibility

Live impression, completion, VTR and conversion data per campaign, creative, publisher and device.

Standards-first

Full VAST 2/3/4 + VPAID + VMAP + MRAID. Drop a tag into any player, SSAI stitcher or in-app SDK.

Fraud detection — coming soon

An in-house IVT engine is in development: bot, datacenter and SDK-spoofing checks screened at serve time, with reason-coded reporting.

Unique formats & audience building

Advertisers and publishers can run interactive, shoppable and rewarded formats — and turn the engagement signals into reusable audiences.

Every screen. One platform.

Generate tags per publisher per demand type and deliver on every device your audience uses.

CTV / OTT
VAST + SSAI for connected TV and streaming.
Mobile Web
JS + VAST tags for mobile browser inventory.
In-App
MRAID + VAST/VPAID for app publishers.
Desktop
Standard VAST/VPAID for desktop video players.
Audio
DAAST tags for podcasts and music streaming.
DOOH
Programmatic delivery for screens out-of-home.

10 ad formats out of the box

From CTV and OTT to in-app playables, audio, DOOH and shoppable video — Adxerv ships the format and the measurement together.

SSAI — CTV / OTT
Server-side ad insertion — seamless, ad-blocker-proof CTV/OTT delivery.
Video (VAST)
VAST 2/3/4 + VPAID. Publisher's player decides pre / mid / post-roll & outstream placement.
In-App (MRAID)
Mobile in-app rich-media with MRAID 2/3, including interstitials.
Rewarded Video
Opt-in video for in-app rewards. High completion rates.
Playable Ad
Mini-game / try-before-install creative for app marketers.
DOOH Video
Programmatic Digital Out-of-Home — billboards, transit, retail.
Audio / Podcast
Server-stitched audio insertion for podcasts & music streaming.
Shoppable Video
Tap-to-buy hotspots, product carousels and live cart inside the ad.
Display Banner
Static & animated display banners (incl. companion to video) with click trackers.
Rich / Interactive
Custom HTML5 rich media: QR, map, dial, lead form, WhatsApp — your CTA layer.

8 interactive CTAs, mix and match

Layer one or more CTAs on any creative. Tap a card to preview how it appears to viewers.

Coming soon

Fraud detection, built into the serving layer.

Adxerv already serves and measures every impression — so IVT screening belongs at the point of delivery, not in a report that lands weeks later. We're building it now.

Pre-serve screening

Requests will be scored before a creative is released, so suspect traffic never becomes a billed impression.

Bot & datacenter fingerprinting

Device, network and behavioural signals to separate real viewers from datacenter IPs, emulators and automation.

SDK spoofing & bundle checks

App bundle, store listing and SDK-version validation for in-app and CTV supply — including misdeclared inventory.

Transparent IVT reporting

Exportable, reason-coded reporting per campaign, publisher and placement. No third-party black box.

Not live yet. Early-access partners get it first — and help shape the ruleset and reporting before launch.

Join the early-access list

From setup to insights in 4 steps

A guided path from wallet top-up to live optimization.

STEP 01

Top up your wallet

Add funds and configure billing. Pay only for impressions delivered.

STEP 02

Build creatives & CTAs

Pick from 10 ad formats and wire up to 8 interactive CTAs per creative.

STEP 03

Launch campaigns

Targeting by geo, device, app and dayparting. Branding or performance.

STEP 04

Track & optimize

Live analytics + S2S postbacks for installs, leads and sales.

Everything you need to run modern ads

Campaigns
  • Branding & performance
  • 10 ad formats
  • Frequency & pacing
  • Geo, device & app targeting
Inventory & tags
  • Unlimited publishers
  • Tag generator per demand type
  • VAST 2/3/4 + VPAID + VMAP + MRAID
  • SSAI compatible
Measurement
  • Real-time analytics
  • Audience building from engagement
  • Conversion stages & postbacks
  • Exportable reports
Operations
  • Wallet top-up
  • Transparent billing
  • Role-based access
  • Fraud detection (soon)

Bring clarity to every impression

Launch your first campaign with us. No long-term contracts, no media markup — just clean tracking and the formats your brand needs.

Contact us